|October 10, 2003, Organic-research.com
-- Irish Examiner: Ireland will implement a national marketing
strategy for the organic sector to raise the sector’s profile
among consumers and encourage farmers to opt for organic production,
the Irish Food Board Bord Bia announced at the national organics conference
in Portumna, Co Galaway. Michael Duffy, Bord Bia CEO, made the announcement
shortly after it was revealed that retail sales of organic products
in Ireland have reached and estimated 38 million Euros for 2003.
Conference attendee, Minister of State Noel Treacy expressed his
optimism for organic agriculture in Ireland, predicting that recent
changes in EU Common Agricultural Policy would favor the organic
sector by putting greater emphasis on rural development and the
shifting emphasis from quantity to quality production.
"Ireland, with its clean green image and generally extensive
system of farming, is well positioned to attract large-scale commercially
minded farmers to organic production," he said.
Lisa McAllister, chief executive of the Western Development Commission,
said organic food production was particularly important to farmers
in the west. "Challenges do face the industry and in bringing
together producer groups in the west, the WDC has demonstrated that
progress can be made through partnership," she said.
The conference was organized by Bord Bia and the Western Development
Commission in association with the Department of Agriculture and
Food. More than 200 delegates attended.