|October 10, 2003,
Organic-research.com -- Irish Examiner: Ireland
will implement a national marketing strategy for the organic
sector to raise the sector’s profile among consumers
and encourage farmers to opt for organic production, the
Irish Food Board Bord Bia announced at the national organics
conference in Portumna, Co Galaway. Michael Duffy, Bord
Bia CEO, made the announcement shortly after it was revealed
that retail sales of organic products in Ireland have
reached and estimated 38 million Euros for 2003.
Conference attendee, Minister of State Noel Treacy
expressed his optimism for organic agriculture in Ireland,
predicting that recent changes in EU Common Agricultural
Policy would favor the organic sector by putting greater
emphasis on rural development and the shifting emphasis
from quantity to quality production.
"Ireland, with its clean green image and generally
extensive system of farming, is well positioned to attract
large-scale commercially minded farmers to organic production,"
Lisa McAllister, chief executive of the Western Development
Commission, said organic food production was particularly
important to farmers in the west. "Challenges do
face the industry and in bringing together producer
groups in the west, the WDC has demonstrated that progress
can be made through partnership," she said.
The conference was organized by Bord Bia and the Western
Development Commission in association with the Department
of Agriculture and Food. More than 200 delegates attended.