Looking for a bargain?
What you get when you buy:

A conventional, supermarket tomato: An organic, locally grown tomato:
  • 2,000 miles in fuel and highway upkeep to get your tomato to market (not to mention greenhouse gasses and other related pollution).
  • a short trip from farm to table; organic farming actually fights global warming by trapping carbon dioxide in healthy soil.
  • a tomato bred to sit on the shelf. Taste is secondary; choices are few.
  • hundreds of colorful, flavorful and culturally important varieties to choose from.
  • 500 million pounds of pesticides each year; $8 billion in environmental and health costs; 300,000 farmers with pesticide poisoning.
  • a system that mirrors nature by using beneficial insects, crop diversity and sound science to limit pests and diseases.
  • 40 billion pounds of chemical fertilizers dumped on U.S. soil annually for short-term gains with long-term consequences.
  • a vote for organic farmers, who use compost and other soil-building methods that protect our land and water.
  • measurable pesticide residues on as much as 73 percent of your tomatoes and other fruits and vegetables.
  • the comfort that you and your family are far less likely to be consuming pesticides on your produce.
  • a food system dependent on foreign oil and vulnerable at each link of its complex chain.
  • real food security in a safe, local food system that supports your community.
  • higher taxes: $114 billion spent on farm subsidies from 1995 to 2002.
  • A grassroots movement that stands on its own merit and receives little public funding.
  • 500,000 U.S. farms swallowed up since 1974 due to corporate consolidation.
  • more organic family farmers; your food dollars keep them growing.
$1.21/pound and
astronomical hidden costs.
$1.89/pound and priceless
hidden benefits
Local, organic food: a real deal!